The IMST Retail Site Analysis (RSA) is a comprehensive convenience store site evaluation focused on a three-year projection of fuel volume and store sales potential. Client RSA applications include new-to-industry convenience store development, store remodels, and store rebuilds. The single-site process is full service with site visit and primary data collection conducted by an IMST project manager. Reports are custom with site specific traffic data, competition audits, development cases, trade area information, and demographics. The RSA deliverable is a presentation quality report intended to direct due diligence, negotiate fuel contracts, and integrate within a financing package.

IMST RSA reports are designed to validate potential sites and store upgrades prior to investment. The RSA quantifies single-site acquisition potential and network site performance. The RSA follows a reliable and independent site evaluation process critical toward profitable real estate and store decisions.

The IMST RSA provides data needed to make cost-effective profit center, pricing, branding, and capacity decisions. Fast food, car wash, diesel, dispenser count, store size, and complimentary site development decisions are analyzed for potential and impact.

IMST Corp is a valuable resource for in-depth analysis, third party objectivity, and project consultations.