IMST provides a number of study options for you to choose from.  Read more to determine which option works best for you! IMST provides the data retailers need to make profitable and successful development decisions!

Multi-Family Analysis

The Multi-Family Residential Analysis focuses on projected occupancy rates and market appropriate rental rates for the first three years following project construction.

The study includes comparables data, demographic analysis, commercial analysis, and expenditure analysis.

Facility Impact Analysis

Retail businesses sometimes encounter situations beyond their control. These can include road configurations, relocations, terminations, or interruptions.  It can be military closing, medical facilities moving from the area, or loss of a large area employer.

The Facility Impact Analysis focuses on the resulting sales impact of any such action(s) affecting a current operating facility or blank land parcel.  Strategic actions are given to respond to the effect of the impact.

Cannibalization Impact Analysis

As more franchise and retail businesses cluster together in the same market, sales transfer concerns arise.  Successful businesses must create new sales dollars.

IMST’s Cannibalization Impact Analysis determines the sales transfer impact of two or more sites within a specific trade area.

Top Site Identification

Top Site Identification screens market area to identify and select trade areas conducive for new store development.  Customer-specific performance factors are applied to market areas to identify opportunities for growth and expansion.

This powerful application helps retailers focus on strategic marketing initiatives, direct real estate efforts, and capitalize on opportunities to add stores within existing markets.

Consumer Potential Report

The Consumer Potential Report is designed to evaluate a defined area for the potential of its residents and employees to use specific products and services.

Consumer Potential measures are provided to direct merchandising strategies, identifying promotion opportunities, and to highlight target consumer likely behaviors.

Pricing, promotion, and merchandising decisions reflect the preferences and behaviors of targeted residents and employees.

The Best Use Analysis identifies real estate development uses and new profit center development opportunities.  Identify, prioritize, and attract best use real estate opportunities.

The Best Use Analysis guides retailers toward the initiation of a real estate diversification strategy.  Many retailers control multiple undeveloped land parcels.  The opportunity exists to increase the value of land assets through a multi-faceted initiative beyond fuel and convenience store development.

This application directs real estate diversification through land development recommendations and ancillary retail service identification.  Best use strategies provide data driven conclusions toward strategic land development and service implementation options.

Real estate strategies and profit center expansion opportunities result from the analysis of site demand, trade area potential, demographic profile, and competitive environment.

The Best Use Analysis provides diversified real estate strategies and increased values for existing land assets and current retail facilities.  Fast food, hotel, retail center, automotive wash, automotive service, and mixed-use retail and commercial services are analyzed diversification options.